5 Top Boosters To Increase Traffic To Website, Referral Program Or Affiliate Program!
Joined the ultimate referral program huh? It looks like this is the one! "Hey, Paypal account, get your servers ready for the overload of transactions." Well, I don't want to be a party pooper but the truth is that nowadays you need much more than the most recent, flashy affiliate program. Competition is fierce and unrelenting! Therefore, you must have a better referral program marketing plan than just a bunch of banners.
Not to mention that many affiliate program advertisement banners encourages only limited response. By clicking them the user many times is not even landing on a product page or a sign-up page but in many cases a page with low conversion rate.
So, if you are going to use referral program banner advertisement, redirect the links to the product page or the sign-up page. Nowadays people are very busy, or should I say too entertained. Therefore, you should cut the steps and get to the point. Well, it seems that I just gave you an additional tip... Take it as an upfront thank you bonus for reading my article!
Okay, I know... You've got things to do.. Yeah RIGHT! So let's go to the 5 Best List To Market Referral Program Or Affiliate Program. BTW, both have similarities but are not the same... Even many marketing techniques may be applied to either one. But that is another topic for another article and it is just taking time from your busy schedule (American Idol, IPod, chatting and video games...)
Where was I? Oh, yeah the list:
1) Text Links/Endorsement With Banner
It is just a small banner advertisement that sits on the page. It is combined with a piece of text that describes the benefit for clicking the banner. The banner and the text are both a link that combined, offer visual with a short text description that transforms it to a banner on steroids. This format of banners can also combine a group of affiliate program to a single webpage, in a very effective way of offering multiple programs in one page; without saturating the visitor with ads.
2) Traffic Exchange - TE (manual traffic exchange)
This is one of the most debated and controversial topics between the SEO and marketing "Gurus"... Yeah, whatever Gupta! Just think... Traffic exchanges users are mostly business opportunity seekers and other marketers that may be interested in what your affiliate program has to offer. Maybe you are marketing a product that may complement one of their programs or businesses. So, let's say that maybe they've got the salt, but you have the pepper. Do you feel me? Therefore, it makes a traffic exchange a targeted marketing hub for your referral program or affiliate program. On top of that, the experts also say that it takes 3, 4 or even up to 7 approaches before hitting a sale. That, sounds like repetition... Oh yeah! That is what a traffic exchange is . . . And if content is King... We can say that the traffic exchange is KING of REPETITION. Therefore, it is a tool you should take into consideration for branding, increasing traffic and even making some sales. Or what other option do you have? Forum commenting? Oh, right! I almost forgot. They, as do many other sites and hubs, ban affiliate links.
3) Storefront
Have you been to the mall and seen something in one of the storefronts you did not even go there to buy? That thing looks so great in the storefront that you ended up buying it anyway, even though you did not go there for it in the first place. Get the concept? Storefronts are default parts of many sites and popular portals and can not only increase traffic to referral program site, but also delivery very high targeted traffic!
4) Featured Product
Need to increase affiliate leads? Purchase a Featured Product Placement. This type of webpage can be in a stand alone format or merged into the page content. It puts the focus on your product and stands out from the bunch! On top of that, Featured Product placements are always displayed on the sites or network highest traffic pages.
5) Solo Ads, Ezine Ads, Email Marketing
Experts can't make up their minds if the sale is a slam dunk in the third, fourth or seventh approach or through a visit to a website. No matter if they get the number right, the truth is that there is no doubt of the importance of direct response marketing and follow-up. Solo ads, ezine ads, newsletters and email marketing are built on that principle and have been serving the affiliate program marketer for years. But to make it work, you need to put into practice the right techniques in conjunction with the right munitions including: Eye catching subject lines, Killer solo ad copies and a splash page with a optin/followup system.
But the "sack tap" really is in the mailing endorsements. Keep in mind that the mission is to grow your own mailing list and develop trust between you (the write/publisher) and your subscribers. It moves you up from a stranger, to a familiar and trusted individual. This is a solid way to increase traffic to website and better response rates to solo ads email offerings.
6) Yeah, you've got a Killer Ad... A business killing ad!
You can spend a truck load of money, time and efforts. But, if your ads are not saying what you need them to then you will be wasting time. Indeed you have a Killer Ad or best said: A business killing ad! Put attention on the quality of your ad copies and campaigns. Some affiliate marketers throw around money in lot's of different marketing tools, sites and programs. But lack an effective ad that will surely fail to make more referrals, increase traffic to website, boost sign-up for your referral program or sales for your affiliate program. It will also cut your chances of ROI (return on investment). It just makes no sense at all. It is like having the fastest race car in the race... But you lose the race because granny is driving. Concentrate on writing the best ad copies and if you are still not confident of your writing skills, hire an expert. You can hire a freelance writer to write your campaigns and articles for a very affordable price. Don't you think that failure is more expensive?
* Read below for more info regarding Killer Ad Writing!
I offered 5 tips but ended up sharing 6 so I guess that you've also got a closing bonus!
What is your type of business model? The one that tests or the one that loses? Is your affiliate marketing working for you? Are you seeing an increase of traffic to your referral program or affiliate program? I just gave you some tips and you decide if you can take something out of that. What else can I do? Hey, I am a busy guy with things to do (watch NCIS new season and play StarCraft II). It is your turn to step up to the plate and make it HAPPEN!
*A good friend of mine publishes a blog with writing tips and information. She is also an American Article Writerthat needs to write to make ends meet in this bad economy. So, by supporting her you also benefit with quality content and ad copies. BTW, I wrote this article and write all my articles . . . Well, sometimes I need some assistance in my "busy" schedule and she "ghost writes" for me. Hey, but not this one!
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